At a recent local SCIP presentation, the speaker challenged all attendees to visually describe the role of competitive intelligence in your industry. The theme of the presentation was "Competitive Intelligence in the trenches."
The presentation slide linked below is showing the immediate and secondary forces/issues affecting law firms in their competitive intelligence environment. The immediate forces close to the organization are dealing with old and new clients; while secondary or indirect issues can be legal economics.
Click on link below for the visual. Comments are welcome.
www.scribd.com/doc/64852623/CIENVIRONMENT
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